These are flyers that The Creative Complex has made for many of our clients.
Creative Complex artists know a lot about color coordination in event flyers. Using darker colors can be difficult if you don’t know a couple of tricks up our sleeves.
- Black is associated with power, elegance, formality, death, evil, and mystery.
- Black is a mysterious color associated with fear and the unknown (black holes). It usually has a negative connotation (blacklist, black humor, ‘black death’). Black denotes strength and authority; it is considered to be a very formal, elegant, and prestigious color (black tie, black Mercedes). In heraldry, black is the symbol of grief.
- Black gives the feeling of perspective and depth, but a black background diminishes readability. A black suit or dress can make you look thinner. When designing for a gallery of art or photography, you can use a black or gray background to make the other colors stand out. Black contrasts well with bright colors. Combined with red or orange – other very powerful colors – black gives a very aggressive color scheme.
Feast your eyes on these dark flyers, let us know what you think